About Us
Milestone
2024
2023
2022
2021
2019
2018
2011
2009
2007
2001
1998
1980s
2024
Became the title sponsor of the Chinese Football Association Super League.
2023
Continued to expand our product portfolio, and launched new products such as Orange Holiday, Zhi Ben Qing Run lemon tea, Bonjour Forêt bottled natural mineral water and 520ml C'estbon natural drinking water.
Self-owned factories, including Yixing Factory, Biyouxuan Factory and Nanning Factory (Phase II), were put into operation, and our production capacities continued to enhance steadily.
2022
Optimized product portfolio and launched new products such as high-end natural mineral water brand L’eau, sparkling water brand FEEL, and juice beverage brand Sekai-no-Kitchen;
Continued to expand and refine our production capacities, including commencing construction of our self-owned factories Yixing Factory and Wuyi Mountain Factory, and entering into the construction agreement for our Wanlv Lake Factory.
2021
Launched Chinese herbal beverage brand Zhi Ben Qing Run.
Supported daily consumption of drinking water for over 70 national teams and the Chinese Delegation for the Tokyo Olympics, and became the official supplier of packaged drinking water for the 14th National Games.
2019
Became the first partner of TEAM CHINA, and sponsored the 7th Military World Games, reinforcing our brand image of “healthy, safe and professional”; Our products became the “National Athletes’ Choice”; Launched juice beverage brand Holiday Series.
2018
Launched flavored water brand Mi Shui Series.
2011
Launched beverage products including Gogo-no-Kocha milk tea, FIRE and Mulene products.
2009
Strategically launched the 4.5L packaged drinking water.
2007
Adopted our comprehensive national expansion strategy “westward expansion, eastward extension, northern conquest” to establish a deeply penetrating sales and distribution network which spans the entire country; Initiated the “C'estbon Hundred Libraries Plan”, a long-term,sustainable rural revitalization type of voluntary service project which involves donating libraries to primary and secondary schools in regions lacking educational resources.
2001
Upgraded our packaging for C’estbon (怡寶) brand purified water products.
1998
Invited as one of the principal initiators and drafters of the national standard for “bottled purified drinking water”.
1980s
Our predecessor Shekou Longhuan was established.
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