On December 23, the "Joining Hands Again to Build the Future of Sports Together" cooperation launch event between TEAM CHINA and CR Beverage was held in Beijing. In this new cooperation cycle, CR Beverage will continue as an official partner of TEAM CHINA, providing high-quality, healthy beverages to athletes, coaches, and event support teams from over 70 teams, including the Chinese National Basketball Team, Chinese National Volleyball Team, Chinese National Table Tennis Team, Chinese National Badminton Team, and Chinese National Football Team. This support aims to help Chinese athletes achieve excellent results in international and domestic competitions.

As China's highest-level brand program for sports organizations, TEAM CHINA selects only a small number of industry-leading enterprises as sponsors. In 2019, CR Beverage became its first partner. This renewed collaboration reflects the deep alignment between the parties, from products to spirit, and also represents a practical step by a national brand to serve the national strategies of building a leading sports nation and a healthy China. At the cooperation launch, the Sports Equipment Center of the General Administration of Sport of China affirmed CR Beverage's long-term support for sports.

CR Beverage continues to back the national teams with professional dedication, injecting new momentum into the construction of a leading sports nation and a healthy China. During the previous cooperation cycle, CR Beverage provided a total of 65 million bottles of beverages and launched 23 products with special TEAM CHINA themed packaging. Leveraging brands such as "C'estbon" and "Mo Li", it built a full-chain service system covering training, competitions, and health management, and collaborated with national teams on public welfare initiatives, which benefited over one million young people.

Looking ahead, CR Beverage will uphold its "long-termism" philosophy in deepening its engagement in the sports sector through initiatives such as establishing a full-cycle hydration support system, conducting public welfare activities on campuses, and supporting youth sports and nationwide fitness programs, aiming to better facilitate the penetration of quality sports resources into lower markets.